Great communication involves getting the right message to the right customer at the right time.
Leveraging customer data, we target messages that are meaningful to members. In the process, member perception of the cooperative is enhanced. Examples of targeted communication include:
- Sending a special invitation to members who never attended annual meeting
- Sharing a water heater program with people whose water heaters are aging
- Informing members in a subdivision about a planned outage
- Promoting paperless billing to members not yet signed up
Using your design or ours, we are here to plan, execute and evaluate your next communication campaign.