Proactive

Early warning alerts that help you identify and address member issues before they grow, giving your team time to act.

Power Co-op Member Satisfaction with Data-Driven Insights

We help electric cooperatives know where they stand with their members, where they stand with their peers and we give them more time and resources to act on that information.

Decisions

Data-driven feedback that powers confident decisions, giving you clarity, direction, to better serve your members.

Flexibility

Affordable, scalable services tailored for co-ops of every size, with subscription options designed to fit your goals and your budget.

Highlights

Insights that power member engagement

We partner with you to deliver insight into member preferences and industry trends, helping tailor communication that drives engagement.

Do more for your members without scaling up your team

Services Overview

Market Research

Understand your members. Respond Strategically. Improve member experiences.

Explore

Marketing & Communications

Establish regular communication with a monthly electronic newsletter to keep members informed and engaged. By sharing useful content, events, and opportunities, members feel valued and involved.

Explore

Do more for your members without scaling up your team
  • Shared Values, Shared Success

    At Inside Information, our core values — teamwork, innovation, tenacity, and going above and beyond — aren’t just words. They’re the foundation of how we serve electric cooperatives. And we’ve found that the co-ops we click with most are the ones who share those same values. Together, we don’t just complete projects — we create success stories.

    Full Length Video
  • Helping Write Success Stories

    Success looks different for every cooperative. For some, it’s getting time back in the day. For others, it’s launching new projects or finally tackling goals that have been on the horizon. As co-op professionals ourselves, we understand your challenges, and we’re here to work alongside you to make your vision a reality.

    Full Length Video
  • Shared Values, Shared Success

    At Inside Information, our core values — teamwork, innovation, tenacity, and going above and beyond — aren’t just words. They’re the foundation of how we serve electric cooperatives. And we’ve found that the co-ops we click with most are the ones who share those same values. Together, we don’t just complete projects — we create success stories.

    Full Length Video
    Shared Values, Shared Success
  • Helping Write Success Stories

    Success looks different for every cooperative. For some, it’s getting time back in the day. For others, it’s launching new projects or finally tackling goals that have been on the horizon. As co-op professionals ourselves, we understand your challenges, and we’re here to work alongside you to make your vision a reality.

    Full Length Video
    Helping Write Success Stories

Trusted by Leading Cooperatives

Trusted by Leading Cooperatives Trusted by Leading Cooperatives Trusted by Leading Cooperatives
  • "I’ve been working with the Inside Information team for almost three years. Besides being the sweetest group of people that genuinely care about your business goals, they’re creative and data-driven. If there’s a problem you’re trying to solve, they’re great at jumping in to help you find a solution. They’ve helped me with email campaigns, surveys, mailings, and strategy. I highly recommend working with this group for your business needs."
    SP
    Sommer Poquette
    Marketing Director, PIE&G | PIE&G Connect

  • "I have had the opportunity to work with the team at Inside Information on multiple projects over the years, and they have consistently been professional, responsive, and a pleasure to work with. Our electric cooperative has maintained an ongoing business relationship with Inside Information for several years, and due to their exceptional customer service and quality of work, we fully intend to continue that partnership for the foreseeable future. The team at Inside Information brings valuable ideas to the table and works collaboratively to help engage and inform our membership. From marketing campaigns and communication outreach to data analytics, they provide a strategic, well-rounded approach. Their staff has become more than a vendor; they are a seamless extension of our own team, providing dependable support across many aspects of our day-to-day operations. Inside Information is a trusted partner. I highly recommend them to any cooperative seeking a knowledgeable, proactive, and reliable communications partner."
    JM
    Jennifer Mabry
    Executive Assistant-Office of the President/CEO, Rich Mountain Electric Cooperative, Inc.

  • "I've been a client of Inside Information for several years. They provide top notch customer service and the data and insights they provide have been very beneficial as we have worked to develop areas we need to communicate more effectively with our members. I'd highly recommend them to anyone considering."
    CP
    Chellie Phillips
    VP of Communications and Public Relations, Coweta-Fayette EMC

  • "Great company for marketing tools, publications and satisfaction surveys! Their work history with electric cooperatives gives them a proven knowledge base to assist others. We have worked with them on journey mapping projects, improving satisfaction scores and a long list of marketing projects."
    AM
    April McDonald
    Director of Member Services, Great Lakes Energy

  • "The team at Inside Information is great to work with! Everyone at Inside Information is professional and very responsive, and will always help you come up with solutions to meet your marketing and communications needs. We highly recommend Inside Information to help your business retain and attract customers and members!"
    GM
    Gene McCoy
    Marketing & Communications Coordinator, Co-Mo Connect

  • "Coast Electric has had a great experience working with the Inside Information team on our new member email series. It has given us a tool to communicate important information to new members throughout their first year of service without having to constantly keep up with the databases, timing of emails, etc. The email series not only provides information members need - billing information, outage reporting, etc. - it gives us the opportunity to educate members about the cooperative difference. Once we set up the systems with Inside Information to get the data they needed, it has been an easy process for us. We highly recommend working with Keith and his team!"
    AL
    April Lollar
    Director of Communications, Coast Electric & CoastConnect

  • "We have used Inside Information for over 15 years. They do monthly surveys for us and they provide prompt and accurate results. They are our survey experts and also help with our marketing objectives. Let them help you! They provide a valuable service."
    ML
    Marty Lasure
    VP of Communications and Member Services, Bartholomew County REMC

  • "Shenandoah Valley Electric Cooperative has worked with Inside Information for a number of years. They provide a quality service with clear and consistent communication to their customers. We appreciate everything they do to help us better understand and better serve our members!"
    MS
    Morgan Slaven
    Director of External Affairs & Communication, Shenandoah Valley Electric Cooperative, Inc.