Proactive

Early warning alerts that help you identify and address member issues before they grow, giving your team time to act.

Power Co-op Member Satisfaction with Data-Driven Insights

We help electric cooperatives know where they stand with their members, where they stand with their peers and we give them more time and resources to act on that information.

Decisions

Data-driven feedback that powers confident decisions, giving you clarity, direction, to better serve your members.

Flexibility

Affordable, scalable services tailored for co-ops of every size, with subscription options designed to fit your goals and your budget.

Highlights

Insights that power member engagement

We partner with you to deliver insight into member preferences and industry trends, helping tailor communication that drives engagement.

Do more for your members without scaling up your team

Services Overview

Market Research

Understand your members. Respond Strategically. Improve member experiences.

Explore

Marketing & Communications

Establish regular communication with a monthly electronic newsletter to keep members informed and engaged. By sharing useful content, events, and opportunities, members feel valued and involved.

Explore

Do more for your members without scaling up your team
  • Shared Values, Shared Success

    At Inside Information, our core values — teamwork, innovation, tenacity, and going above and beyond — aren’t just words. They’re the foundation of how we serve electric cooperatives. And we’ve found that the co-ops we click with most are the ones who share those same values. Together, we don’t just complete projects — we create success stories.

    Full Length Video
  • Helping Write Success Stories

    Success looks different for every cooperative. For some, it’s getting time back in the day. For others, it’s launching new projects or finally tackling goals that have been on the horizon. As co-op professionals ourselves, we understand your challenges, and we’re here to work alongside you to make your vision a reality.

    Full Length Video
  • Shared Values, Shared Success

    At Inside Information, our core values — teamwork, innovation, tenacity, and going above and beyond — aren’t just words. They’re the foundation of how we serve electric cooperatives. And we’ve found that the co-ops we click with most are the ones who share those same values. Together, we don’t just complete projects — we create success stories.

    Full Length Video
    Shared Values, Shared Success
  • Helping Write Success Stories

    Success looks different for every cooperative. For some, it’s getting time back in the day. For others, it’s launching new projects or finally tackling goals that have been on the horizon. As co-op professionals ourselves, we understand your challenges, and we’re here to work alongside you to make your vision a reality.

    Full Length Video
    Helping Write Success Stories

Trusted by Leading Cooperatives

Trusted by Leading Cooperatives Trusted by Leading Cooperatives Trusted by Leading Cooperatives
  • "Working with Inside Information has been an outstanding experience. They are truly amazing to work with, always quick to offer their help and support. Regardless of the time or day, they have been available whenever I needed assistance. I highly recommend their services. Their service, support, and team are exceptional."
    LE
    Luke Ellenberger
    Member Services Manager, Presque Isle Electric & Gas Cooperative

  • "Inside Information has been a great partner throughout my career as a cooperative manager. They provide data and analysis that moves the needle on customer service. You cannot serve your members effectively without looking analytically at how they value you. Inside Information keeps us connected to what our members value."
    JB
    Jim Bagley
    CEO, United Electric Cooperative

  • "The communications and marketing staff at my cooperative loves working with Inside Information. As a small staff of 3 or 4, working with Inside gives us more manpower in handling e-mail marketing campaigns, surveys, mailers, and any other number of projects they work with us on. I highly recommend their services!"
    LT
    Laura Thornton
    Director of Communications, Pea River Electric Cooperative

  • "Inside Information has been great at helping us create points of member contact we were not able to do on our own. Then, we are able to analyze the data received from our members in a dashboard format to make informed decisions for our business and the improvements needed in serving our members. Most importantly, Inside Information offers a supportive partnership always willing to assist with the next project or be flexible enough to make changes to current projects."
    KT
    Kristen Thorne
    Director of Member Services, Southern Pine Electric

  • "The Perfect Partner for Electric Cooperatives. I cannot say enough good things about the team at Inside Information. In an industry as unique as ours, it is rare to find a partner who truly understands the heart and soul of the electric cooperative community. They are far more than just a vendor; they are a compassionate extension of our own family. Their competence is unmatched; whether it’s deep-dive data analytics, member satisfaction research, or strategic communication, they really know their stuff. But what truly sets them apart is how much they care. You can tell that their mission is aligned with ours: to serve members better. They approach every project not just with professional expertise, but with a genuine desire to help us succeed. If you are looking for a team that combines high-level technical skill with a caring, human touch, Inside Information is it. They make the complex world of data and engagement feel personal and manageable. Highly recommended for any co-op looking to elevate their member service."
    MC
    Mark Cook
    Broadband Manager, Cumberland Electric Membership Corporation

  • "I have worked with Inside Information now for over five years, and to say that they are AMAZING would be an understatement! They are quick to respond to requests and offer creative solutions to whatever we throw at them. They quickly became more than just a vendor or business partner; they became like friends and family. I wouldn't be able to do what I do without their team and expertise!"
    AM
    Allyson Miller
    Executive Assistant / Human Resources, Grundy County REC

  • "The team at Inside Information is great to work with! Everyone at Inside Information is professional and very responsive, and will always help you come up with solutions to meet your marketing and communications needs. We highly recommend Inside Information to help your business retain and attract customers and members!"
    GM
    Gene McCoy
    Marketing & Communications Coordinator, Co-Mo Connect

  • "Whenever we are asked about how our co-op is able to successfully pull off our fiber internet marketing efforts, I always attribute it back to Inside Information. Their team is so helpful and has created with us a seamless process that allows us to continuously accomplish our goals. We absolutely would recommend working with them!"
    KT
    Kacey Thelen
    Marketing Manager, HomeWorks Tri-County Electric Cooperative, Inc.