Proactive

Early warning alerts that help you identify and address member issues before they grow, giving your team time to act.

Power Co-op Member Satisfaction with Data-Driven Insights

We help electric cooperatives know where they stand with their members, where they stand with their peers and we give them more time and resources to act on that information.

Decisions

Data-driven feedback that powers confident decisions, giving you clarity, direction, to better serve your members.

Flexibility

Affordable, scalable services tailored for co-ops of every size, with subscription options designed to fit your goals and your budget.

Highlights

Insights that power member engagement

We partner with you to deliver insight into member preferences and industry trends, helping tailor communication that drives engagement.

Do more for your members without scaling up your team

Services Overview

Market Research

Understand your members. Respond Strategically. Improve member experiences.

Explore

Marketing & Communications

Establish regular communication with a monthly electronic newsletter to keep members informed and engaged. By sharing useful content, events, and opportunities, members feel valued and involved.

Explore

Do more for your members without scaling up your team
  • Shared Values, Shared Success

    At Inside Information, our core values — teamwork, innovation, tenacity, and going above and beyond — aren’t just words. They’re the foundation of how we serve electric cooperatives. And we’ve found that the co-ops we click with most are the ones who share those same values. Together, we don’t just complete projects — we create success stories.

    Full Length Video
  • Helping Write Success Stories

    Success looks different for every cooperative. For some, it’s getting time back in the day. For others, it’s launching new projects or finally tackling goals that have been on the horizon. As co-op professionals ourselves, we understand your challenges, and we’re here to work alongside you to make your vision a reality.

    Full Length Video
  • Shared Values, Shared Success

    At Inside Information, our core values — teamwork, innovation, tenacity, and going above and beyond — aren’t just words. They’re the foundation of how we serve electric cooperatives. And we’ve found that the co-ops we click with most are the ones who share those same values. Together, we don’t just complete projects — we create success stories.

    Full Length Video
    Shared Values, Shared Success
  • Helping Write Success Stories

    Success looks different for every cooperative. For some, it’s getting time back in the day. For others, it’s launching new projects or finally tackling goals that have been on the horizon. As co-op professionals ourselves, we understand your challenges, and we’re here to work alongside you to make your vision a reality.

    Full Length Video
    Helping Write Success Stories

Trusted by Leading Cooperatives

Trusted by Leading Cooperatives Trusted by Leading Cooperatives Trusted by Leading Cooperatives
  • "Inside Information is an outstanding database marketing company! They are professional, responsive, and incredibly quick to deliver results. Their understanding of the cooperative business model—especially for First Electric and Connect2First—is unmatched. Highly recommend!"
    TS
    Tonya Sexton
    VP Marketing & Development, First Electric Cooperative Corp.

  • "Inside Information makes it easy for us to communicate efficiently with our members. They have a great team and staff that take our ideas and make them reality while also having a variety of resources to use as guides. We have exceptional open rates with Inside Information."
    LD
    Lindsey Dossey
    Communications & External Affairs, Cullman Electric Cooperative

  • "I am incredibly thankful for the fruitful relationship we have with Inside Information at Canoochee EMC. We entered into this partnership with certain goals in mind, but had no true concept of how invaluable their services would end up being. Their team stays on top of our needs, providing the best service, even making the perfect suggestions. Inside Information has truly become a vital part of both communication planning and implementation. I look forward to working with them well into the future."
    JS
    Joe Sikes
    Communication Specialist, Canoochee EMC

  • "We have used Inside Information for over 15 years. They do monthly surveys for us and they provide prompt and accurate results. They are our survey experts and also help with our marketing objectives. Let them help you! They provide a valuable service."
    ML
    Marty Lasure
    VP of Communications and Member Services, Bartholomew County REMC

  • "Coast Electric has had a great experience working with the Inside Information team on our new member email series. It has given us a tool to communicate important information to new members throughout their first year of service without having to constantly keep up with the databases, timing of emails, etc. The email series not only provides information members need - billing information, outage reporting, etc. - it gives us the opportunity to educate members about the cooperative difference. Once we set up the systems with Inside Information to get the data they needed, it has been an easy process for us. We highly recommend working with Keith and his team!"
    AL
    April Lollar
    Director of Communications, Coast Electric & CoastConnect

  • "Inside Information is a great company to work with! Whether we have a project planned months in advance or need help with an urgent message, their team is always responsive and accommodating. Their creativity, strong use of data and history, and ability to clearly summarize both new and ongoing projects make the process seamless. They consistently deliver results, and we value their partnership."
    JH
    Jill Hannasch
    Director of Communications, Raccoon Valley Electric Cooperative

  • "The team at Inside Information are very professional, responsive, and are great to work with! From marketing campaigns, to communication outreach, to data analytics, they provide a strategic approach to retain and attract membership. They are truly an extension to our marketing department and a great partner. I highly recommend them!"
    DB
    Derek Bradt
    Broadband Marketing & Sales Administrator, JCE CO-OP

  • "We’ve had an excellent experience working with Inside Information as a trusted partner for South Central Arkansas Electric Cooperative. What stands out most is their deep cooperative-centric approach— they truly understand that while electric co-ops share a common mission to serve members, each co-op is unique and deserves individualized solutions. Inside Information is much more than a communications firm. They provide a wide range of customized solutions that help us better understand and serve our members, including member and employee surveys, member satisfaction research, analytics, targeted communications, and engagement tools tailored to our needs and goals. Their team acts like a seamless extension of our own staff — always responsive, thoughtful, and ready with smart, data-driven ideas that help us connect more meaningfully with our members and employees alike. They help us dig into the WHY behind the data and build strategies that actually move the needle, not just check a box. If your cooperative wants a partner that brings both strategic insight and a personal touch, I highly recommend Inside Information."
    CW
    Colby Wells
    CEO, South Central Arkansas Electric Cooperative