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We offer tailored solutions to meet the diverse needs of cooperatives.

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Overview

We partner with you to deliver insight into member preferences and industry trends, helping tailor communication that drives engagement.

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Market Research

Establish regular communication with a monthly electronic newsletter to keep members informed and engaged.

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Marketing & Communication

Understand your members. Respond Strategically. Improve member experiences.

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About Us

Co-op focused and insight driven. Learn who we are and how we help you engage members more effectively.
Who We Are

Services

Meet Our Team

Meet the people behind the work. Get to know our analysts, designers, and strategists who understand cooperatives and are here to support your goals.

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Our Journey

It all began with a piece of pie, a napkin, and a dream. Since then, our 30+ years of co-op focus have helped co-ops turn insight into measurable results nationwide.

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Blog

Get ideas for stronger member communication. Explore research, email strategy, and industry trends for co-ops, then put insights into action.

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Overview

We partner with you to deliver insight into member preferences and industry trends, helping tailor communication that drives engagement.

Explore

Market Research

Establish regular communication with a monthly electronic newsletter to keep members informed and engaged.

Explore

Marketing & Communication

Understand your members. Respond Strategically. Improve member experiences.

Explore
Back About Us
Who We Are

Meet Our Team

Meet the people behind the work. Get to know our analysts, designers, and strategists who understand cooperatives and are here to support your goals.

Explore

Our Journey

It all began with a piece of pie, a napkin, and a dream. Since then, our 30+ years of co-op focus have helped co-ops turn insight into measurable results nationwide.

Explore

Blog

Get ideas for stronger member communication. Explore research, email strategy, and industry trends for co-ops, then put insights into action.

Explore

Proactive

Early warning alerts that help you identify and address member issues before they grow, giving your team time to act.

Power Co-op Member Satisfaction with Data-Driven Insights

We help electric cooperatives know where they stand with their members, where they stand with their peers and we give them more time and resources to act on that information.

Our Services Success Stories

Decisions

Data-driven feedback that powers confident decisions, giving you clarity, direction, to better serve your members.

Flexibility

Affordable, scalable services tailored for co-ops of every size, with subscription options designed to fit your goals and your budget.

Highlights

Insights that power member engagement

We partner with you to deliver insight into member preferences and industry trends, helping tailor communication that drives engagement.

Do more for your members without scaling up your team

Services Overview

Market Research

Understand your members. Respond Strategically. Improve member experiences.

Explore

Marketing & Communications

Establish regular communication with a monthly electronic newsletter to keep members informed and engaged. By sharing useful content, events, and opportunities, members feel valued and involved.

Explore

Do more for your members without scaling up your team

  • Shared Values, Shared Success

    At Inside Information, our core values — teamwork, innovation, tenacity, and going above and beyond — aren’t just words. They’re the foundation of how we serve electric cooperatives. And we’ve found that the co-ops we click with most are the ones who share those same values. Together, we don’t just complete projects — we create success stories.

    Full Length Video

  • Helping Write Success Stories

    Success looks different for every cooperative. For some, it’s getting time back in the day. For others, it’s launching new projects or finally tackling goals that have been on the horizon. As co-op professionals ourselves, we understand your challenges, and we’re here to work alongside you to make your vision a reality.

    Full Length Video

  • Shared Values, Shared Success

    At Inside Information, our core values — teamwork, innovation, tenacity, and going above and beyond — aren’t just words. They’re the foundation of how we serve electric cooperatives. And we’ve found that the co-ops we click with most are the ones who share those same values. Together, we don’t just complete projects — we create success stories.

    Full Length Video
    Shared Values, Shared Success

  • Helping Write Success Stories

    Success looks different for every cooperative. For some, it’s getting time back in the day. For others, it’s launching new projects or finally tackling goals that have been on the horizon. As co-op professionals ourselves, we understand your challenges, and we’re here to work alongside you to make your vision a reality.

    Full Length Video
    Helping Write Success Stories

Trusted by Leading Cooperatives

Trusted by Leading Cooperatives Trusted by Leading Cooperatives Trusted by Leading Cooperatives
  • "Inside Information has been a trusted partner for our cooperative, providing thoughtful guidance and reliable insights we can count on. Their team is easy to work with, responsive, and genuinely understands the needs of co-ops. We’re grateful for the partnership"
    DR
    Derrick Redfearn
    Vice President of Member Relations, Ozarks Electric Cooperative
  • "Inside Information has been great to work with since starting my position in marketing about two years ago. The team is always quick to respond, has creative ideas, and has pre-existing knowledge of the electrical cooperative world."
    SE
    Sabrina Estridge
    Marketing and Communications Specialist, Ouachita Electric Cooperative
  • "I've had the privilege of working with Inside Information, Inc. for several years. Their survey tools, insight and support have been very helpful to us as we work to continually improve communication and service for the members we serve."
    JM
    Jennifer Meason
    CEO, Cotton Electric Cooperative
  • "We've used Inside Information for many years to conduct our member satisfaction survey, and they've always done outstanding work. In the past several years we partnered with Inside Info on all of our digital marketing and communications campaigns as well as internal surveys. Their entire team is great to work with. I know that our team benefits tremendously from their support, which means our members benefit as well."
    BL
    Brian Lacy
    Manager of Communications & External Affairs, Cullman Electric Cooperative
  • "We have used Inside Information for over 15 years. They do monthly surveys for us and they provide prompt and accurate results. They are our survey experts and also help with our marketing objectives. Let them help you! They provide a valuable service."
    ML
    Marty Lasure
    VP of Communications and Member Services, Bartholomew County REMC
  • "Inside Information is an outstanding database marketing company! They are professional, responsive, and incredibly quick to deliver results. Their understanding of the cooperative business model—especially for First Electric and Connect2First—is unmatched. Highly recommend!"
    TS
    Tonya Sexton
    VP Marketing & Development, First Electric Cooperative Corp.
  • "I have had the opportunity to work with the team at Inside Information on several projects throughout the years. Their team is professional and great to work with. They bring ideas to the table and are there to help engage and inform our membership."
    AH
    Amy Howard
    Executive Assistant, Iowa Lakes Electric Cooperative
  • "I’ve been working with the Inside Information team for almost three years. Besides being the sweetest group of people that genuinely care about your business goals, they’re creative and data-driven. If there’s a problem you’re trying to solve, they’re great at jumping in to help you find a solution. They’ve helped me with email campaigns, surveys, mailings, and strategy. I highly recommend working with this group for your business needs."
    SP
    Sommer Poquette
    Marketing Director, PIE&G | PIE&G Connect