Statistical Surveys
Inside offers statistical random-sample surveys to determine customer interest in various service offerings and/or customer satisfaction levels. Typically, Inside completes 10-12 minute telephone surveys of 300 randomly selected households or businesses, yielding results with a margin of error of +/- 5.6% at a 95% degree of probability. Results of these statistical surveys can be returned in 6 to 8 weeks and are integrated to help guide the overall co-op marketing effort.

Direct Mail Surveys
An effective way to launch a targeted marketing effort, written customer surveys provide a database of information in addition to statistical results. Responses from the surveys can be used to provide follow-up contact and promotion to customers individually. Inside Information works with clients to turn data into information and information into action.

Employee Surveys
Inside Information conducts research to understand employees' attitudes and the corporate culture regarding customer service. These surveys serve as a benchmark for gauging company performance and employee needs.

Check out the  Survey Library to see samples.
(You must be a logged in member to access the Survey Library.)

North Arkansas Employee Surveys

“Results from the employee surveys are something our folks have come to expect.”

MEL COLEMAN, CEO
NORTH ARKANSAS ELECTRIC COOPERATIVE
SALEM, ARKANSAS